Nike triumphed over Reebok and Adidas in 2003 by offering LeBron James custom-built prototypes of his very own shoes.

Find out what happened when Dorian Finney-Smith asked LeBron James for a favor during his first practice with the Los Angeles ...

LeBron James reflects on the Los Angeles Lakers trade and expresses mixed emotions about seeing former teammates leave.

Duke's iconic "D'' logo, along with Nike and LeBron co-branding, appears in white. The black outsole provides the foundation of the basketball shoe. While fans can choose from multiple general ...

LeBron James almost wore adidas ... buying James' basketball sneakers the same way you purchase Michael Jordan's shoes, even though he has gone from basketball player to team executive.