Shoes that fit like sandals His a-ha moment with Sanuk, came, though, after surfing. Early one morning in 2006, Kelley ran the Swamis stairs in his New Balance running shoes.

Dressed in an all-American outfit — jeans, T-shirt and a pair of Sidewalk Surfers, Jeff Kelley, founder of the super “funktional” Sanuk brand, lives and breathes the ’70s surf culture ...