Kanye West is slamming Adidas for selling “fake” Yeezy sneakers. “Not only are they putting out fake color ways that are not approved, they’re suing me for $250 million dollars,” the ...

The afterlife of Yeezy sneakers. After comments from Kanye West, now known as Ye, brought controversy to Adidas, the question became: What to do with all of the shoes? August 8, 2023.

Adidas Sells Its Final Kanye West Yeezy Sneaker. Over two years ago, the sportswear brand parted ways with the controversial rapper due to his antisemitic comments.

For Kanye West, this move poses challenges, but it doesn’t erase the cultural impact of Yeezy sneakers. The future of his ...

Kanye West did not change his name for a second time despite online documentation stating otherwise. “There is no ‘Ye Ye,’” ...

Since taking the helm in 2023, Gulden has helped Adidas gain market share from struggling rival Nike and recover after Kanye West’s antisemitic outbursts destroyed their Yeezy collaboration ...

Ye is back at it, and this time he’s keeping it clean and simple. On Tuesday, Kanye took to Instagram to tease his latest creation—the Yeezy BL-01 ‘Bully.’ The sneaker has a sleek, all ...

Adidas has officially washed its hands of Kanye West's brand Yeezy. The sportswear brand revealed Wednesday in an earnings report that it has sold its remaining Yeezy inventory. "You see there is ...