Instagram appears to be quietly testing locked reels that viewers would have to unlock with a code and a provided hint. The feature is a simple way to increase engagement with the creator’s ...

Meta is testing a highly anticipated feature on Instagram Reels, allowing users to pause a video just by tapping on it.

Instagram is rolling out “Blend,” a feature that allows you to create a custom feed within a DM that combines your recommendations with a friend’s.

Instagram is rolling out a new feature that will show your liked Reels to mutuals in a dedicated tab. It takes away the intimacy and safe haven of likes.

Instagram will now let you upload Reels that are up to 3 minutes long, doubling the 90-second limit the platform had in place before, Instagram boss Adam Mosseri announced today.

Instagram has introduced a new speed-up feature for Reels. This update addresses growing user demand for more video playback control, with social media users increasingly preferring customizable ...

Instagram may be taking on TikTok with a new app. The social media platform’s head Adam Mosseri told staff this week that they are considering the launch of a separate app for Reels, its short ...

Instagram is testing "Blend," a feature that creates a private, shared Reels feed based on you and a friend's algorithm.

Instagram launched Blend, a feature for sharing Reels with friends. Users can create private feeds of recommended Reels in DMs. This allows collaborative content discovery and deeper connections.

Instagram will let creators test experimental reels on random people Trial reels won’t appear on the creators main reels tab or be shown to their existing followers.

Instagram reportedly thinks sticking Reels in a separate app will remedy the sting of losing TikTok, but it may just leave us with two dying apps instead of one.

With TikTok on track to be banned from U.S. app stores starting on Sunday, Instagram is adding new features to Reels, its video-based feature ...