Originally worn by Indian laborers, madras became a staple of preppy American fashion in the 1960s after advertisers spun its tendency to bleed in the wash as a selling point.

Today, in a more globalist moment, a new exhibition at the ROM uses the same collection, now strategically enlarged, to track the influence of Indian fabrics as they moved around the world.

Fabric has far-reaching significance in Indian society, but it also plays an important role in the home, providing comfort, warmth and privacy in interiors that typically lack freestanding furniture.

The world of Indian textiles is vast and varied, with each technique and tradition holding its own charm and significance. Some of these beautiful techniques are mentioned below: ...

The fabric care market in India is poised for robust growth, with projections indicating that it will surge from Rs 521 billion in 2022 to Rs 639 billion by 2025. According to a consumer research ...

Madras became a staple of preppy American fashion in the 1960s after advertisers spun its tendency to bleed in the wash as a selling point.

(CNN) — On the cover of Lisa Birnbach’s “The Official Preppy Handbook,” a tongue-in-cheek 1980s guide to looking, acting and thinking like a US prep school elite, a pattern along the ...

(CNN) — On the cover of Lisa Birnbach’s “The Official Preppy Handbook,” a tongue-in-cheek 1980s guide to looking, acting and thinking like a US prep school elite, a pattern along the ...