Colour psychology is the study of how colours affect human emotions, attitudes, and decision-making processes, particularly in marketing. In India, a diverse country with rich cultural ...

What is the significance of 'Sindoor' in Indian culture? Sindoor, also known as vermilion, is a traditional red or orange-red powder ... The red colour of sindoor is considered auspicious and ...

Addressing the concerns, Prasar Bharati CEO Gaurav Dwivedi told The Indian Express that the new logo has “a catchy orange colour” and the decision is purely based on the rebranding of the channel.

but critics argue that the orange and blue color coding could lead to discrimination against poor and illiterate workers and effectively render millions of Indians second-class citizens. India is ...