Originally worn by Indian laborers, madras became a staple of preppy American fashion in the 1960s after advertisers spun its tendency to bleed in the wash as a selling point.

Lucky is how I feel each time I travel to India. No matter how many times I've visited, I see and learn something new. The world's largest democracy is complex, layered and unquestionably a ...

In recent years, Indian fabrics have woven their way into the heart of Western fashion, infusing it with a vibrant blend of color, texture, and cultural richness. Renowned for their intricate ...

Luxury menswear is embracing classy silhouettes, refined colour palettes, and attention to detail to achieve a refreshing quiet elegance ...

India is renowned for its rich textile heritage, boasting a diverse array of fabrics that reflect its cultural and regional diversity. From luxurious ...

Shani Himanshu & Mia Morikawa Brand: 11.11 Himanshu and Morikawa started 11.11 in 2009 and have designed a line of khadi denims, having created the fabric in collaboration with Arvind Mills Ltd ...

Now consider ramie, a fabric made from the nettles that grow wild in rainfall-rich states like Meghalaya in northeast India. Ramie's main requirement is water, which is freely available in the region.

Although Ogilvy, Nair and Jacobson shot madras into superstardom in the US during the 1960s, the fabric’s link with the Ivy League had started centuries earlier with Elihu Yale, the colonial ...