Sanrio's Hello Kitty has been reimagined for a tropical animal adventure in a series of new releases for collectors.

Americans have long had an obsession with doll fads – that “must-have” mentality that drives people of all ages to the ...

Sanrio's Hello Kitty oozes elegance and refinement in a new limited-edition doll release, inspired by Edo's long history of handcrafted woodmaking.

At 50, Hello Kitty is as ‘kawaii’ and lucrative as ever As Hello Kitty’s commercial success expanded beyond Asia, so did her personal profile.

McDonald's has released a new Hello Kitty x Yu-Gi-Oh! Happy Meal this week. Here's what toys are included and how to get yours.

AI Electronics toys mattel From Hello Barbie to ChatGPT: Mattel is bringing OpenAI's tech to children's toys Mattel's last AI toy raised privacy alarms – will this time be different?

In honor of Hello Kitty's 50th birthday, here are fun facts about the beloved Sanrio character who, turns out, is not a cat.

Kitty Black Perkins led an illustrious career designing outfits for Barbie dolls, creating over 100 fashions a year. She designed Mattel's first-ever Black Barbie in 1979.

The fine print on Mattel’s packaging for the new ‘Wicked’ dolls includes a website that requires people to be 18 years or older to enter.

As if we haven't had enough "Barbie" overload, Mattel is going to start selling Weird Barbie to cash in on the hype. I know, weird. The toy company recently announced on its Facebook page the ...

A special premium Licca-chan to celebrate the 50th anniversary of Hello Kitty will come out in late Novemer 2024.

McDonald's latest Happy Meal —a Hello Kitty and Yu-Gi-Oh! crossover—is now available. Here's what to know, including how to buy the toys separately.