Google Search VP says advertisers should expect new and novel ad formats built for conversational and multimodal queries.

Google on Wednesday detailed its plans to bring ads to AI Mode, the company’s AI-powered experience in Google Search. Ads may appear “where relevant” below and “integrated into” AI Mode responses as ...

Google is rolling out a series of changes to its Search and Discover pages, the company shared across multiple announcements. The updates will bring new AI-powered features to these key destinations, ...

Google's results have become busier in recent years, especially since the brand introduced AI Overviews before the web links. Research in July suggested over a quarter of Google searches now end with ...

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...