As General Motors moves toward electrification, it has changed its logo and kicked off an ad campaign promoting its commitment to EVs. The new logo fades from light blue to darker blue and ...

General Motors has made its first substantial logo change ... The all-caps acronym that has featured in the General Motors logo since 1938 ... The logo can also be rendered in plain blue or black.

General Motors is changing its corporate logo as it launches a new marketing strategy focused on all-electric vehicles. It is only the fifth time the Detroit automaker has conducted a major ...