Products labeled as gluten-free undergo ... are plenty of gluten-free cereals that are similar to Froot Loops. Although these ...

The FDA has announced plans to phase out six synthetic color additives – you know, those bright things that make your cereal ... You’ll find it in Froot Loops, Lucky Charms, Gatorade Fruit ...

Same cereal. Same sugary taste. Different hues. A box of Froot Loops sold in the United States ... petroleum-based food colorings from their products by 2026. The meaning of “an understanding ...

WASHINGTON — U.S. health officials say they will urge food makers to phase out petroleum-based artificial colors in the ...

It’s largely undefined because of lack of ROI. But this story changes all of that. Froot Loops cereal was experiencing a sales velocity decline (-17%) in a declining category and was losing its iconic ...

In the face of aggressive competition and a declining media budget, Burnett revitalized Kellogg's Froot Loops business and its icon Toucan Sam, using the 'Stolen Colors' campaign to turn apathy into ...

Food giant Kellogg (KLG) , which owns popular cereal brands such as Froot Loops, Frosted Flakes ... down on the ingredients in their food products as they have grown more health-conscious in ...