Tess Barclay has 5,600 followers on Instagram and 10,300 followers on TikTok. She shared the exact media kit she created to land paid deals.

Check out the full media kit here (obtained in September 2022): Read the exact 2-page media kit a content creator used to earn 6 figures from brand deals this year Joseph Arujo: 862,400 followers ...

She credits her media kit, which she created in 2019, with helping her seal these deals. She recommends using a free template, like one from the app Canva, to create a media kit.

A media kit is a document that makes the case for why the creator who's pitching should be hired by that brand. Most TikTokers include their engagement statistics, audience demographics, biography ...