Nicholas Hoult dyed his hair from a dark brown to a bright platinum blonde shade. Hoult officially debuted the hair ...

G Flip teased new music and debuted platinum blonde hair, courtesy of Chris Appleton, who told E! News the "magical" process behind the singer's new look.

Glam spoke exclusively with salon owner Jennifer Korab about the real price of maintaining platinum-blond locks, and it isn't exactly cheap.

Beyoncé's showed off some new photos of herself with platinum blond hair after her mom, Tina Knowles, defended her daughter's hair against critics.

When Cabello initially went platinum, she concealed the hair under a wig until her big reveal. That "was painful" she told Grutman.

At the semi-final of the Miami Open on Thursday, Millie Brown debuted a new brunette hair color after her platinum blond transformation.

Kylie Jenner's colorist Priscilla Valles tells us about taking her hair from black to platinum blond in one day as well as her best hair color maintenance tips.

After Kim Kardashian's platinum hair debuted at New York Fashion Week, we found out how she's undoing the damage.