"You’d think companies would want their products’ names to be memorable, catchy and descriptive: Windex, Duracell, KitchenAid ...

It’s kind of a sexy term” for a drug that rarely includes actual coke, says one researcher, but that hasn’t hurt the ...

Heroin and Fentanyl. Two names that echo through the darkest corners of the opioid crisis. Both are deadly. One is cheaper, ...

This year's ranking includes 700 companies in 23 industries ranging from aerospace and health care to retail and consumer ...