In 2023, Dimitrov announced his partnership with Lacoste on the legendary clay courts of Roland Garros. The powerful tennis showed off his laid-back approach with a pink shirt and maroon shorts in ...

Last year at this event, Dimitrov blitzed Carlos Alcaraz on his way to a runner-up finish at Hard Rock Stadium. With notable points to defend, the 33-year-old is back in the round of 16 following ...

Apparel: Lacoste Men’s Ultra Dry Colorblock Tennis Polo ($120) and Stretch Shorts ($90) This slim-fitting top made from recycled polyester boasts moisture-wicking technology and rip resistant pique.

Grigor Dimitrov strips down as new face of Lacoste Underwear range The Bulgarian's brand campaign was released around the same time as Calvin Klein's respective one with actor Jeremy Allen White.

Dimitrov has felt right at home in collaborating with the French company. When I noted to him that it’s been 99 years since co-founder Rene Lacoste captured his first Grand Slam title at this ...

One way to nail tennis style this summer is (unsurprisingly) Lacoste. Coincidentally, the iconic French label is currently running a semi-annual sale that offers discounts of up to 50% off on best ...