To the outside world, he’s a “demon” — but at home, he’s just “daddy.” Raiden Kraneo Dos Caras was 12-years-old when first pricked by an ink needle. Today, the tattoo artist ...

Among the examples given in Duolingo’s new commercial: a tattoo that the recipient thought meant “courage” actually means “toilet demon.” Created with ad agency BETC, the campaign is a ...