A natural progression since assuming the role of creative director of Converse Basketball in 2024, Gilgeous-Alexander has been instrumental in every facet of his signature logo and shoe design ...

it was the perfect night to paint the city with Gilgeous-Alexander's Converse logo of two symmetrical 2s. Gilgeous-Alexander revealed his signature shoe logo in Dec. 2024 and showed off his first ...

In partnership with Converse, the shoe brand he is signed with and has a signature sneaker with, Gilgeous-Alexander's logo was projected all over the city of Boston following the victory.

SGA and Converse collaborated on the SHAI 001, a shoe designed to redefine performance ... SGA went into Boston, beat the defending champs, and threw his logo up on their arena ...