Much like the hidden arrow in the FedEx logo and the clever “31” dolloped in Baskin-Robbins’ signage, our own Chicago Bulls logo might contain its own secret message. If you turn … ...

The main reason the Chicago Bulls logo has never changed is probably because there was no need to change it. It's simple, effective and recognisable; it stands out and it has a domineering energy.

There is only one team in the NBA that has never changed its logo. That team is the Chicago Bulls, and there are multiple good reasons as to why that angry red cattle has stood the test of time ...

Mr. Polikoff was born in Chicago and spent more than 50 years as lead attorney in the Gautreaux v. Chicago Housing Authority court case that was heard by the U.S. Supreme Court.

There is only one team in the NBA that has never changed its logo. That team is the Chicago Bulls, and there's a good guess as to why that angry red cattle has stood the test of time. For starters ...

The main reason the Chicago Bulls logo has never changed is probably because there was no need to change it. It's simple, effective and recognisable; it stands out and it has a domineering energy.