Actress Tracee Ellis Ross started building her vision for Pattern Beauty while starring on the sitcom Girlfriends, but it was her lifelong experience as a “curly girly” (a woman with curled and coiled ...

Forbes contributors publish independent expert analyses and insights. Kiri Masters covers trends in retail media and marketplaces. Retail media has emerged as one of the fastest-growing advertising ...

Forbes contributors publish independent expert analyses and insights. Kiri Masters covers trends in retail media and marketplaces. As retail media networks (RMNs) face their first major growth ...

In an increasingly fast-paced advertising landscape, AI is no longer a futuristic concept — it’s here and a present-day necessity, giving those who use it effectively a massive advantage. A survey by ...

This illustration depicts a woman shopping with multiple bags, symbolizing omnichannel marketing and a seamless shopping experience. The interconnected icons around her represent the integration of ...

Retail media is one of the key marketing channels that saw accelerated growth due to changing consumer behaviors and specific challenges related to the pandemic. Curbside pickup, home delivery and ...

The retail landscape is changing significantly, driven by technological advancements and evolving consumer expectations. Learn the most impactful trends shaping the retail industry and how they can be ...