LeBron James serves as the inspiration for Barbie's first installment of the brand's Kenbassador series, featuring a range of inspiring figures who've left an indelible impact on the culture. The ...

April 9 (UPI) --Barbie debuted a new doll in the likeness of LeBron James, honoring the NBA legend as the brand's first "Kenbassador" becasue of his "positive impact on culture, style and ...

That’s why partnering with Barbie to release the LeBron James Kenbassadors doll is such an honor. It’s an opportunity to recognize the powerful impact of role models who instill confidence ...