Several large gaming companies recently announced a similar push for clear labeling denoting supported features as part of ...

Apple is getting ahead of the back-to-school rush with a trio of creepy, college-themed ads aimed at students — just in time ...

Acclaimed filmmaker Olivia Wilde captured modern student life in a new campaign from Apple that promotes its Mac computers.

Twenty-seven years ago, Steve Jobs took the stage at the Flint Center in Cupertino to unveil the first new product since his ...

One of the notable things about Apple Inc.’s (NASDAQ: AAPL) most recent quarterly report is that sales of its original ...

Apple did pretty well. People got excited when Tim Cook said, production’s gonna move to Vietnam and India. [00:00:11] Doug ...

Amazon has slashed the price of the small but mighty Mac mini M4 which means you can get Apple’s cheapest computer for even ...

Apple’s $850 MacBook Air and $500 Mac Mini combine premium performance with affordability, redefining budget computing in ...

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For example, Apple researcher Awni Hannun managed to run Deep Seek v3 in 4-bit natively on the even more powerful M3 Ultra ...

In a press release this morning, Apple announced its suite of new accessibility features coming to the iPhone later ...

But Apple is keeping a couple of products on life support and to, to, to me, part of that life support, the iPad is sort of on there, but to me the Mac is a product right now that is on life support.