Apple introduced new Macbook Airs, iPad Pros and an awkward font that veers dangerously close to the reviled Comic Sans.

Apple is making it easier for students and other casual developers to try their hand at building apps for its products, by allowing them to test an app on their personal devices for free. Since ...

In 2015, mobile games revenues are expected to hit more than $30 billion worldwide. Apple wants these casual gamers to play their mobile games on its streaming TV console.

The Internet is aflutter with rumors that Apple is planning to make a play in the casual online gaming market just as Facebook is prepping social-net-centric smartphones. Can either behemoth steal ...

Apple is looking to snap up the casual gaming market with its soon to be unveiled TV streaming platform Apple TV.