With an eye toward accelerating its ad revenue growth, Amazon is making strategic moves to establish a dedicated ad product team geared towards publishers. As Insider reported, this endeavor is part ...

Amazon is hiring for a new publisher-focused advertising team called "PubTech." It is building a tech platform that could compete with Google, Magnite, and Pubmatic. The tech will help publishers sell ...

NEW YORK—Amazon Publisher Services (APS) and independent sell-side advertising company Magnite are collaborating more deeply on streaming TV through the APS Transparent Ad Marketplace (TAM) and ...

When Amazon Publisher Services (APS) announced plans to release a Prebid adapter last year, it marked a notable victory for open standards over controlled, proprietary integrations. Now, Amazon’s ...

This upcoming certification has the power to maximize the value of header bidding for streaming TV publishers and advertisers. NEW YORK, March 10, 2023 /PRNewswire/ -- Publica, a leading Connected TV ...

NEW YORK--(BUSINESS WIRE)--Triton Digital, a global technology and services leader to the digital audio, podcast and broadcast radio industries, today announced its integration with Amazon Publisher ...

Amazon Publishing has expanded again. This week the company announced it has secured licenses for its new publishing platform, Kindle Worlds, with comic book publisher Valiant Entertainment and four ...