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The John Lewis advert is one of the major consumer events in the run-up to Christmas.

The John Lewis Christmas ad is out, and it's as divisive as ever. Though I've seen a lot of praise, I've also read complaints. These read that the John Lewis ad is "boring" and not creative enough to ...

BPerfect Cosmetics' Christmas ad has reduced us to tears, with beauty lovers challenging Coca-Cola and John Lewis to do ...

John Lewis’ new Xmas ad campaign is the most emotionally-engaging festive campaign from the retailer in almost a decade, according to new data from DAIVID. Released this week, the latest addition to ...

It’s that time of year again. The John Lewis Christmas ad has dropped – a little earlier than usual – and with it, the annual debate over whether the retailer has rekindled its emotional magic or lost ...

Over the past 18 years, the launch of the John Lewis Christmas advert has established itself as a key point in the UK's festive calendar, said Ed Davies in the FT. The ads are, of course, designed to ...