and Cloud Paint to create their “put together” looks. The trend also links to the hashtag #thatgirlaesthetic, where it’s not only about having perfect minimal makeup but also the perfect ...

Overall, it’s about experimenting and seeing how far you can change your look just using makeup. We’ve lived in an era of quiet luxury and the clean girl aesthetic for far too long.

What exactly is the clean girl aesthetic, you ask ... It consists of a slicked-back bun, light makeup, a fresh scent and easy-to-wear style staples. Think Selena Gomez, Zendaya, Gabrielle Union ...

And when we can't decide between the two, there's the cloud skin trend, which is somewhere in the middle. The viral aesthetic describes ... that looks like skin, not makeup, this one is the ...

With bold colors, creative shapes, art-inspired aesthetics and totally unique styles, there are so many ways to take each trend and make them your own. 2025's hottest makeup trends offer plenty of ...

makeup, even cosmetic and plastic surgeries), replacing the over-the-top, super-in-depth practices that we might have sworn by for the last few decades. "The pandemic had a major impact on our ...