As younger drinkers shun traditional soda brands for gut-friendly alternatives, PepsiCo is hoping to lure them back with its iconic cola flavor.

Soda giants Coca-Cola and Pepsi both announced new beverages this week. Here's what they are and when customers can get them.

Pepsi’s New Soda Is an ‘Iconic’ First for the Brand originally appeared on Parade. PepsiCo is introducing a brand-new type of soda this year in two "bold, iconic" flavors. Mere months after PepsiCo acquired cult-favorite soda brand Poppi, the beverage giant announced it's launching an all-new prebiotic soft drink of its own: Pepsi Prebiotic Cola.

PepsiCo reported better-than-expected quarterly results on Thursday, driven by steady demand for its sodas and snacks in the U.S. and other major markets, including Europe.

Shares of PepsiCo rose more than 7 percent yesterday (July 17) after the company reported $22.8 billion in revenue and a $1.3 billion profit for the second quarter, both beating analyst expectations. On paper, net income dropped 59 percent from last year due to an asset write-down related to its Rockstar and Be & Cheery brands.