Walmart’s version of Hermès Birkin has taken over internet

I used to work at Hermès. I saw customers make the same 5 mistakes — especially when trying to get a coveted Birkin.
As a former Hermès employee, I've seen customers make the same mistakes, especially when trying to get access to high-ticket things like a Birkin bag.
Too Inclusive? Does The $78 Walmart ‘Wirkin’ Affect Hermès Birkin?
The world biggest retailer Walmart launched handbags that look similar to Hermes. While unrelated to the Birkin - TikTok has fallen in love with the $78 product.
Walmart’s version of the Hermès Birkin has taken over the internet
Budget-conscious buyers looking for luxury alternatives have flocked to Walmart’s Birkin bag look-alike, nicknamed the “Wirkin.”
‘For $80, you can pretend you got a Birkin’: Why TikTok is obsessed with Walmart’s Hermès handbag knockoff
The $78 handbag has taken the internet by storm in recent weeks, offering an affordable dupe to one of the most exclusive luxury items in the world.
From Hermès Birkin To Walmart’s Wirkin: The New Face Of Luxury In 2025
Walmart’s $78 “Wirkin” dupe redefines luxury, sparking debates on inclusivity, exclusivity, and aspiration as social media fuels this cultural and fashion shift.
Walmart’s $78 Hermès Birkin dupe is a hit on TikTok — but fashionistas are divided
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Walmart’s $78 Hermès Birkin dupe is the fashion world’s hottest new handbag — and luxury lovers are fuming
Fashionistas are clamoring to get their hands on a “Walmart Birkin,” also known as a “Wirkin,” after discovering that the budget-friendly retailer hawks purses seemingly inspired by the costly Hermès handbags.
TikTokers Are Obsessed With Walmart’s $80 Dupe of the Hermès Birkin
TikTok influencers have become obsessed over a Walmart bag resembling the highly coveted—and wildly expensive— Hermès Birkin . The authentic version can cost anywhere between $10,000 to $2 million, depending on the bag’s material,
Is Walmart’s Birkin knockoff legal?
Handbags that resemble the luxe Hermès Birkin have sold for less than $100 at the mass-market retailer. Is that infringement or just a good deal?
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Walmart’s “Walmart Wirkin” Bags Spark Viral Frenzy as Affordable Hermès Knock-Offs Sell Out
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Walmart is selling a $78 dupe of the Hermès Birkin bag that fans say is so realistic it makes the expensive one obsolete
And the “Wirkin”—the replica of the illustrious Hermès Birkin bag—is perhaps the most popular of Walmart’s designer offerings ...
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Getting a Birkin isn't impossible: Hermès artistic director explains how
Hermès Birkins, famous for their exorbitant price tags (starting at $9,000), aren't "expensive" but rather reflect the cost ...