Well, something of the sort occurred at the Coldplay concert at Gillette Stadium Wednesday night and “awkward” doesn’t begin to describe the moment.

It's unclear whether Byron's wife also attended the concert, where footage showed the tech entrepreneur hugging Cabot from behind and even prompted Coldplay frontman Chris Martin to take note.

During Wednesday night’s Coldplay concert in Massachusetts at Gillette Stadium, a couple holding each other was caught on the jumbotron during the kiss cam segment of the night. As soon as the couple realized they were on camera, they scrambled to hide.